The AI Ads Growth System

Your ads are getting clicks. Your phone is losing the jobs.

Hollow & Peak runs online ads for home-service and trade businesses, such as painters, plumbers, and roofers, and sets up an AI voice assistant that calls each new lead within moments, so more people ask about your work and fewer go cold.

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LEAD PANEL LIVE SAMPLE

LEAD FEED

  • Exterior repaintEstimate request form
    Assistant dialing
  • Drain cleaningEstimate request form
    Summary ready
  • Roof inspectionEstimate request form
    Summary ready

SPEED-TO-CALL

0:04.2AI assistant dials
AI assistant
Typical callbackHours later
Sample data for illustration. Not a measured result.
  • Local ad campaigns for home services
  • AI voice assistant for new leads
  • Estimate request forms
  • Call scripts in your voice
  • Lead summaries and handoff

01 / THE PROBLEM

The lead comes in while you're up a ladder, under a sink, or on a roof.

THE CLICK

A homeowner searches for a local pro, clicks your ad, and fills out the form.

THE JOB SITE

You are mid-job in a client's house, on a ladder, or driving between appointments.

THE CALLBACK

By the time you call back, they've talked to two other companies or stopped thinking about the project.

You paid for that click and the job slipped away.

Most of the fix isn't more ad spend. It's getting to the lead quickly, every time.

02 / SPEED-TO-CALL

From form fill to first call.

Drag the playhead to move through one lead's first hours and compare the assistant with a typical callback from a busy owner. The example here is a painting job; the steps are the same for other trades.

LATENCY_TICKER ILLUSTRATIVE TIMELINE

STAGE 2 OF 6

Within moments

TYPICAL CALLBACK

Hours later

WITH THE ASSISTANT

TYPICAL CALLBACK

WITHIN MOMENTS

AI assistant dials

The voice assistant calls the number the homeowner just entered, while they still have the phone in hand.

WAITING

Typical callback

Still on the job site. The callback comes later.

Sample timeline for illustration. Not a measured result.

03 / WHAT WE SET UP

The AI Ads Growth System, piece by piece.

Hollow & Peak runs your online ads and sets up an AI voice assistant that calls each new lead quickly, so more homeowners start a conversation about their project and fewer inquiries go cold. It's built for home-service and trade owners. Painters are our running example.

01

Local ad campaigns for home services

Online ads built around the jobs you want more of, such as exterior repaints, drain repairs, roof inspections, or system tune-ups, aimed at homeowners in your service area.

02

AI voice assistant for new leads

An assistant that phones each new inquiry quickly, so the homeowner hears from your company while the project is still on their mind.

03

Estimate request forms

A short form that collects the homeowner's name, number, and project type, so the assistant has what it needs to make the call.

04

Call scripts in your voice

Questions and wording written around how you quote and schedule, so the call sounds like your business. A painter's script might ask about prep, trim, and coats.

05

Lead summaries and handoff

Each call ends with a clear summary of the job and the homeowner's availability, so you can follow up or book the visit.

04 / APPS & TOOLS

Four tools behind the system, and who handles each.

You don't need to learn new software to start. Here is what runs in the background and what lands in your hands.

Online ad accounts

Where your local campaigns run, aimed at homeowners searching for your trade.

We run it

Estimate request form

The short form each ad sends homeowners to. It captures their name, number, and project type.

We build it

AI voice assistant

Calls each new lead, introduces your company, and asks a few questions about the job.

We set it up

Lead summaries

A written summary of each call, so you can follow up fast or book the visit.

You read it

The exact apps behind each piece depend on your business and how you take calls today. We'll walk through them with you on the growth call.

Hollow & Peak also builds lightweight software tools for service businesses.

05 / HOW IT WORKS

Four steps, then we keep adjusting.

  1. 01

    Map your jobs and your area

    We learn which work you want more of, such as repaints, repairs, installs, or seasonal jobs, and which neighborhoods you serve.

  2. 02

    Launch your online ads

    We build and run ads aimed at homeowners looking for your service in your area, sending them to a simple estimate request form.

  3. 03

    Set up your AI voice assistant

    We configure an assistant to call each new lead, introduce your company, ask a few project questions, and pass the details to you.

  4. 04

    Review and adjust

    We look at the leads, the calls, and the booked estimates with you, then adjust the ads and the call script based on what we see.

Engagements include a one-time setup fee and a monthly service fee. Pricing is confirmed on your growth call.

06 / HOW WE WORK WITH YOU

Clear about what the system does, and what it doesn't.

BEFORE IT GOES LIVE

We go over the script with you.

The assistant introduces itself on behalf of your company and focuses on gathering job details and getting you in touch with the homeowner.

YOUR PART

You still talk to the homeowner.

The assistant makes first contact and collects details. You handle the estimate, the quote, and the job.

NO PROMISES

We can't promise how many jobs you'll book.

Results depend on your market, your pricing, and your follow-through. We can show you how the system works and how we'll measure it.

07 / FAQ

Questions owners ask.

Who is this built for?

Home-service and trade business owners, such as painters, plumbers, roofers, electricians, and landscapers, who already run, or want to run, online ads and need a faster way to reach the people who respond.

What exactly is the AI Ads Growth System?

It combines two things: online ads run by Hollow & Peak, and an AI voice assistant that calls each new lead quickly after they inquire.

Will the assistant pretend to be a person?

No. It identifies itself as an AI assistant calling on behalf of your company. We set it up to focus on gathering job details and getting you in touch with the homeowner, and we'll go over the script with you before it goes live.

Do I still talk to the homeowner?

Yes. The assistant makes first contact and collects details. You handle the estimate, the quote, and the job.

Can you promise how many jobs I'll book?

No. Results depend on your market, your pricing, and your follow-through. We can show you how the system works and how we'll measure it.

How do I get started?

Use the contact form to book a growth call. We'll talk through your service area, your jobs, and how leads reach you today.

08 / CONTACT

Stop paying for leads that go cold.

Book a growth call and we'll look at how your leads are handled today and where the AI assistant would fit.

Prefer email? info@hollowandpeak.com

Book a growth call